@telecomnz
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Amazing what you find when you google yourself
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1 min read
Me, in a directors institute magazine. Who’d have thought?
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What did we learn?
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3 min read
This last couple of weeks I was lucky enough to: Speak at the Social Media and Mobile Apps forum, with a Telecom case study; “Social and corporate values – making them play nicely” Attend The Flying Social Network’s The Social Media Breakfast Both were fine events, and they made me think about conferences and expectations. …
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Interview with some guy
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1 min read
Massey University student Aaron Overington was keen and kind enough to publish an email interview about my role as social media chap at Telecom. Do you have ROI goals or targets to meet, and if so how do you define them? No formal ROI targets have been set yet. We feel our level of investment…
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HTC Sensation review
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4 min read
I wrote this review for Telecom’s late, lamented co. magazine, after using the handset over the course of a weekend. I subsequently acquired a Sensation to use as my permanent, day to day phone. Reading the review again, it pretty much holds up – I love using it. The camera and video capability are really, really good,…
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Getting sociable and sensibile in the Bay
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3 min read
MediaSense is a new social media conference put on by Hal Josephson, a Hawke’s Bay entrepreneur, impresario and top bloke. For me, this was a fantastic chance to meet folk I don’t normally meet, with people from all around the country attending. The Bay was well represented and I was most impressed with the locals’ friendliness…
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#retroavatarfriday – requiem for a meme
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2 min read
It all started with a tweet: This got a few comments, TV3 changed theirs, a hashtag was born, and before long, it became a *thing*. The retro avatars fell into three categories – corporates, who went through the brand crypt to find logos past, people who uploaded old pop culture references, and baby photos. By 3.30pm the next day, the internet had…
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Social policy in one tweet
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1 min read
And ‘they’ ‘said’ it ‘couldn’t’ be ‘done’.